simona bortis-schultz is an art director + illustrator based in upstate ny
Creating marks for companies large and small to identify, and grow a business is a true pleasure.
Bathing Mermaid bath products prototype, The Helderberg Famiily + Community Organization, a mark exploration for Albany College of Pharmacy, Ragged Edge Printmaking, Rensselaer Polytechnic's "Innovators" lecture series and branding for Habitas Horticultural.
The Austen Riggs Center
Work created for a New England psychiatric hospital, the Austen Riggs Center, aiming to convey feelings of the strength of human connection, peace and general best wishes for comfort, peace and well being. The symbolic human connection/caring for each other being the bright spot within the darkness. Getting to flex some illustration muscle, and having the continued pleasure to work with a wonderful team at the Austen Riggs Center.
The Guthrie Center
It was a blast to create a custom illustration and lettering for The Guthrie Center for the August Talkin' Concert Series posters. Hats off to a great collaboration with Sarah Lee and her family.
The Last of the Freemen
Book cover illustration, design and interior for dystopian, indie book author, Carl Trotz.
lettering + experiments
Playing with ink and paint is a passion I've been lucky to dive into per arts oriented clients for theatre, music, dance, film etc. Inky experiments per notecard project for Figure 8. Work developed with Oberlander Group for Milwaukee Theatre and Alvin Ailey Dance. Lettering and art direction for Portland Creative Conference's Rosey Awards poster created while at Leopold Ketel and Partners with Kat Saito. Pyrotechnic lettering created while at id29.
Animated email holiday card for Chubb Personal Risk Insurance to send out internally to employees per the holidays. Created while working at McMurry/TMG now Manifest LLc.
A website for Habitas, in progress, for launching an organic based gardening/landscaping and horticultural business.
Gateway Plaza Kiosk
A set of illustrations, in collaboration with Aurora Design, to beautify downtown Schenectady, NY within a bus stop kiosk and phone charging station. Beauty and functionality while promoting a better downtown environment.
the growth package
A virtual garden producing package - A growing promo package sent out to prospective clients for Hega Bojo Design Studio. Everything from the seeds in the handmade paper to the materials for the petrie dish were sourced and tested before implementation and production.